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Advisors to Equity and Enterprise

Ronald C. Pruett, Jr.
Managing Partner

Henrik Sandell, Ph.D.
Special Advisor

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Located upon the grounds of the historic Appleton and Dane Farms, the Boston Associates is built upon a proud heritage of advising equity and enterprise. We partner with principled investors and passionate management to create lasting value. This is most often accomplished by rapidly reshaping and repositioning existing businesses so that their full potential can be realized. We welcome inquiries from determined entrepreneurs, equity investors, and successful business managers from the US and abroad presenting opportunities that would benefit from our approach.

Our Direction

  • We have a preference for direct to consumer companies that can leverage the Internet, television, and other digital distribution platforms.
  • We concentrate on under performing and under appreciated services companies where modest amounts of capital and technology can be significantly applied to enhance value.
  • We seek out innovative product companies that capture meaningful niches in large markets.
  • We prefer focused companies possessing a unique and differentiated brand position.
  • We favor companies with a marketing oriented culture and a customer driven mindset.
  • We relish rejuvenating and repositioning tired and neglected brands and revenue models while creating and launching new ones.

The ever-changing nature of individual consumer demand and buying trends means new and continuous cycles of opportunity throughout the world. Let’s transform it together. We look forward to hearing from you.

 

Copyright 2016 The Boston Associates

The Boston Associates


Ronald C. Pruett, Jr.


Henrik Sandell, Ph.D.


The Boston Associates
PO Box 401
South Hamilton, MA 01936
USA

: thebarn@bostonassociates.com